...help the Boston Consulting Group to develop creative ideation around methods to help elevate the overall MSP meeting environment and flow, and also to help each of the plenary content owners elevate their presentations.
We Developed:
Tie-ins to the event theme of 'Digital Transformation'
Messages and Outcomes
Experiential Add-ons
Technology Integration Recommendations
Planned Activities and activations
Boston Consulting Group Worldwide MSP Meeting
To help elevate each of the plenary presentations, we have developed an approach based both on the context of the event, and particular aspects of each business group’s team, content, and presentation style. As each business group is unique, we offered creative solutions that allow for differentiation while maintaining a cohesive overall experience for attendees.
ClientAstellasRoleCreative Direction, WritingAgencyExperientialism for One Smooth Stone