To tease the launch of Bioshock Infinite, 2K Games released a teaser trailer live at E3. The concept was to show many years of wear in time lapse as the Bioshock logo is aged and worn. Starting with the original logo, we created frames to represent weather, cracked camera lenses, dirt, and grime. The completed animation was then used as the main logo of the teaser trailer.
Client2K GamesRoleArt Direction, Design, CompositingAgencyTrailer Park