The Pepsi Fan Deck at Levi’s Stadium is an award winning example of great experiential advertising and was completed through the cooperation of many talented individuals and agencies. I worked as the Creative Director of the digital experiential component of the space, the Pepsi Instagram Wall. The wall collected and displayed fan submitted images that used a certain hashtag. The entire wall was animated and included hero moments featuring new images. The app itself was built in Unity.

ClientPepsiRoleCreative DirectionAgencySpinifex for Motive / GPJ