An official selection for inclusion in the on-site gallery of The Art of the Pitch conference, this execution focused on using light and projection to add drama and depth to the source material.
In 2012, Budweiser announced that they would be sponsoring Wembley FC as part of a marketing campaign to promote their involvement with clubs at all levels after taking over the sponsorship of the FA Cup. This brand film was a celebration of the heritage of both organizations.
