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Scion BREAKOUT Unity Game: Scion National Dealer Meeting

Scion BREAKOUT was a custom Unity game developed as a creative and fun way to engage with and award Scion dealers at the company’s Nation Dealer Meeting. From a series of three touchscreens, contestants picked a square and were awarded the prize hidden underneath. Once a square had been selected it could not be chosen by another player until the game board reset. As prizes were revealed an image of an upcoming Scion vehicle was also teased on the main game wall. The activation was a huge hit with the dealers.


ClientScionRoleCreative DirectionAgencySpinifex

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